Digital Marketing Executive

Experience: 1 – 2 Years Job type:

Job Summary: The ideal candidate should have a passion for digital marketing, strong analytical skills, and a good understanding of various digital marketing techniques. The Digital Marketing Executive will assist in the planning, execution, and optimization of our online marketing efforts to promote our brand, products, and services.

Responsibilities:

• Assist in the development and implementation of digital marketing strategies to drive online traffic to the company website and generate leads.

• Help manage and optimize various digital marketing channels such as social media, SEO, and SEM to increase brand awareness and engagement.

• Collaborate with a team to create engaging content for social media, websites, and other digital platforms.

• Monitor and analyze the performance of digital marketing campaigns using various analytics tools.

• Conduct keyword research and optimize website content for better search engine visibility.

• Assist in the creation and execution of email marketing campaigns.

• Stay updated with the latest trends and best practices in digital marketing and suggest new ideas and initiatives to improve the company’s digital presence.

Requirements:

• Strong understanding of digital marketing concepts and best practices.

• Bachelor’s degree in Marketing, Communications, or a related field.

• Minimum of 1 year of experience in digital marketing of an IT Company.

• Proficiency in using various digital marketing tools and platforms,

• including Google Analytics, Google Ads, social media management tools, and email marketing software. • Basic knowledge of SEO and content marketing strategies.

• Excellent written and verbal communication skills.

• Strong analytical and problem-solving skills.

• Ability to work in a fast-paced, deadline-driven environment.

• Strong attention to detail and the ability to multitask effectively..

• A proactive and self-motivated attitude with a willingness to learn and grow within the digital marketing field.

Benefits:

• Leave encashment

• Provident Fund