Copy Writer

Qualifications/Skills :

A bachelor’s degree in marketing, communications, journalism, English, or a related field
Proven work experience as a Content Writer, Copywriter or similar role
Passion for writing with an excellent portfolio of work
Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, and Outlook
Experience with social media and content marketing
Experience with SEO copywriting best practices. Familiarity with keyword research.
Strong editorial, proofreading, and writing skills
Strong research skills
Creativity and Collaborative spirit
Excellent interpersonal, verbal, and written communication skills
Excellent time-management and organizational skills

Job Responsibilities:

Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
Research and understand a client’s needs and target audiences, through online searches, reviews of existing research, interviews with subject-matter experts, and in-person meetings
Write high-engagement social media content that reflects our brand’s voice.
Write clear and attractive marketing copy with a distinct voice to promote our products/services
Prepare well-structured drafts for scripts
Proofread and edit blog posts before publication.
Submit work to editors for input and approval
Conduct simple keyword research and use SEO guidelines to increase web traffic
Identify customers’ needs and gaps in our content and recommend new topics
Ensure all-around consistency (style, fonts, images and tone)
Update website content as needed
Source images and other content.
Collaborate with a team of account managers and creative team, from concept development to delivery of final product.
Propose copy concepts and present underlying strategic thinking to clients.
Working on multiple projects at a time while maintaining quality and sticking to deadlines.